Dog-friendly outdoor adventure creators
I am April & This is Riley
We’re UK content creators with a love for mountains, cosy staycations, and all the products no dog owner should be without. In 2025, we launched Great Outpaws, our growing platform dedicated to showcasing the very best dog friendly adventures, walking routes, stays, and experiences across the UK.
At the heart of everything we do is Riley. She’s not just a dog, she’s part of our family and comes everywhere with us. With a big personality and an even bigger love for adventure, she brings every trip to life, whether she’s tackling a climb, exploring somewhere new, tucking into good food, or crashing out after a long day on the trails.
Together, we create authentic, experience led content that helps dog owners discover places, products, and adventures that truly welcome paws as much as people. Every walk, stay, food spot, and piece of gear we feature is something we’ve genuinely used, tested, and loved.
We’re also happy to create content for both influencer posting and UGC, tailored to suit your brand’s needs.
TOTAL FOLLOWERS
12K
AVERAGE MONTHLY REACH
245K
AVERAGE MONTHLY
INTERACTIONS
11K
Past Collaborations
Great Outpaws has opened the door for us to share some amazing dog friendly accommodation across the UK. We’ve already teamed up with a lovely mix of properties, with further collaborations lined up for 2026, including a return to Plas Weunydd to capture content for one of their other unique stays.
Whether it’s a quirky cottage, a cosy cabin, or a hillside hideaway, we love showcasing stays that feel unique and highlighting the magic that makes each one stand out.
Plas Weunydd, Gwynedd
Walcot Hall, Shropshire
From nutrition and supplements to adventure gear, grooming essentials and toys, we’ve worked with a wide range of brands across the pet industry. We have also partnered with outdoor and lifestyle brands for humans, from hiking clothing to accessories and kit that help make every adventure run smoothly.
For influencer collaborations, we only feature products that genuinely fit our lifestyle, and everything shared on our feed has been used, tested, and fully approved before we recommend it. Authenticity is at the heart of what we do. If we wouldn’t use it for ourselves or for Riley, we won’t post about it.
For UGC, we provide a fully tailored content creation service, producing high quality, on brand assets designed to align with your marketing strategy, campaign requirements, and target audience.
Butchers UGC
Pets Corner & Pet Head UGC
ProDog Raw UGC
Cheltenham Lido
Rates
Story set (3 Frames)
Feed Post
Carousel (3-5 Images)
Carousel (6-8 Images)
Reel (15-30 seconds)
Reel (30-60 seconds)
Influencer Content
£60
£85
£125
£175
£125
£175
Usage & Licensing
6 months organic usage +50%
12 months organic usage +75%
Paid advertising +15% per month
*usage and reposting rights are not included unless agreed
Shared with our audience across our social platforms
5 edited Images
10 edited Images
Video (15-30 seconds)
Video (30-60 seconds)
User Generated Content
£165
£240
£150
£250
High-quality content created to your brief, delivered ready for use across your brand’s own channels.
No posting to our audience included
Usage & Licensing
Extend organic usage to 12 months +30%
Paid advertising +15% per month
Website usage 12 months
Image set £50
Video £75
Includes 6 months organic usage across brand-owned channels
Custom packages and long-term partnerships are available on request. Rates are a guideline and may vary depending on brief, location, complexity, and turnaround time. Travel fees may apply.
Content creator retains all rights unless otherwise agreed.
